Wednesday, March 31, 2010

RT @emarketer Mixed Messages / Mobile TV and Video

http://bit.ly/cxUham

vADz puts Video in reach of all businesses and Classified Advertisers ! All ads become Transactional Ads, powered by PayPal.

Monday, March 29, 2010

BEHAVIORAL TARGETING DOUBLES AD EFFECTIVENESS

Behavioral Targeting Doubles Ad Effectiveness.

Oglivy studies show Video improves results 2X to 3X http://bit.ly/9sYBBQ

Forrester reports that “Videos are 53 times more likely than text pages to appear on the first page of search results.”

Ogilvy Consulting adds, “Video is a great way to increase interaction; adding video to e-mail marketing increases customers’ interaction by 200% to 300%.”

vADz wins for our advertisers as vADz enables them to actively demonstrate products and services, not simply describe them in text or display with pictures.

Marketers will continue to improve targeting; vADz will continue to make ads more effective.

Friday, March 26, 2010

The Dire State of the Newspaper Industry [STATS]

The Dire State of the Newspaper Industry [STATS] http://bit.ly/cv8Cod

vADz help Newspapers to monetize digital editions by enabling SMBs and Classified Advertisers to offer active demonstrations of their products and services, rather than simple text and passive display.

User-generated ad for Palm Pre Better than the Original !

vADz makes this so much easier, SEO-tagged and transactional for merchants, Couponers and Classified and Yellow Page advertisers !

http://mashable.com/2010/03/26/fan-made-pre-ad/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Mashable+%28Mashable%29&utm_content=Google+Feedfetcher

Wednesday, March 24, 2010

vADz MAKES TEXT MESSAGES MORE EFFECTIVE

RT @TechCrunch Vibes Media Acquires Mobile Advertising Startup Zeep Mobile http://tcrn.ch/bmrvtM

vADzLinks enable the advertiser to add Video and e-commerce.

Tuesday, March 23, 2010

AMEX on FOURSQUARE + TWITTER + vADz

American Express Open Forum; Growing Your Business: 5 Tips From the Founder of Foursquare : Technology :: A.. http://tinyurl.com/yebhsum Simply add vADz VideoAds to complete the package; attach your vADzLink to your Tweet to actively demonstrate your product or service....don't merely describe them in text !

vADz ENHANCES MOBILE USAGE

Mobile Increasingly Important for Small Biz

from AT&T Survey

One-fifth of small businesses “could not survive” without mobile; vADz enable small and medium-sized businesses, service providers, Couponers, Yellow Pages and Classified advertisers to also use Mobile devices to actively demonstrate their produces and services, rather than simply to display or describe them.
http://www.emarketer.com/Article.aspx?R=1007583

Monday, March 22, 2010

Today’s businesses must be prepared for Transactional Advertising and Marketing around the clock.

vADz enables our advertiser to engage; to actively demonstrate rather than merely display or write about a product or service; to present an offer or Coupon; and to close the transaction….24/7/365.

http://www.emarketer.com/Article.aspx?R=1007580

Thursday, March 11, 2010

Transactional Ads

http://techcrunch.com/2010/03/07/the-rise-of-transactional-advertising/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Techcrunch+%28TechCrunch%29&utm_content=Google+Feedfetcher

vADz is in stealth mode, but the commercial Beta will be available in 2 weeks. vADz is a unique Transactional Ad / VideoAd technology tool for Advertisers and Couponers.

vADz enables the Advertiser to economically mix and edit user-generated video and stills with vendor-provided professional video and stills and then to add trackable Coupons, Maps, Music and textual crawls.The Advertiser's vADz is then tagged for SEO, published to the web and the Advertiser is given a vADzLink to his vADz to attach to his Text Messages, Tweets, e-mails, Facebook pages and his own website, to further distribution of the Coupon.

The net result is a seamless engagement with the Customer: the Advertiser can actively demonstrate his products and services, rather than simply display them; the Advertiser then makes the "pitch" and invites the use of the vADzCoupon; the Customer can choose to print the Coupon and use it in the store....or use vADz embedded "Buy-It-Now" technology, powered by PayPal.

Tuesday, March 9, 2010

Mobile Local Ads Are WHERE It’s At

Mobile Local Ads Are WHERE It’s At

vADz earns revenue from three streams; the basic fees from VideoAd creation, the commissions earned from ad placement on targeted sites and e-commerce referral fees and credit card fees from our buy-it-now feature.